

Entertainment · Multiplatform
Lead Product Designer
AI-native design · Product direction · Design systems

Different worlds. Same curiosity.


Entertainment · Multiplatform

Web3 · Product ecosystem & storytelling

Generative AI · Creative tools

AI · Meeting intelligence

AI Commerce · Product from zero
BEYOND THE BRIEF
Coming soonStreaming · Social · AI
A WIDER PERSPECTIVE

Designed subscription entry and categorization, renewal tracking, spending summaries, trial alerts, reminders and cancellation guides at Mobile Ocean.
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At RoofStacks, designed CarrefourSA Scan&Go from concept to prototype, informed by customer interviews and needs analysis. Also explored an expiration-date feature.
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At BGTS, defined an executive AI email assistant’s product experience, brand identity and design system. Reworked journeys and navigation around action-oriented decision management.
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Garanti e-Trader: designed a gamified investment experience at BGTS, using missions and rewards to support financial learning and consistent investing habits.
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At BGTS, redesigned a multi-role sales and operations platform from sales to project delivery, with role-based information architecture and decision interfaces.
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At Dijital Sahne, designed tablet workflows for field teams and web interfaces for management to monitor business processes, alongside customer-side contract management screens.
Discuss the projectDESIGN & LEADERSHIP
I’ve led an 11-person UI/UX team and trained 1000+ students across 17 UI training cohorts.
I teach at Brick Institute and share the thinking behind design decisions.

DESIGNING WITH AI, IN PRACTICE


DUR Bİ’ BAKALIM #2

AI DESIGN SYSTEM SERIES

WORKFLOW WALKTHROUGH